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22 de abr. de 2024 · BURGER KING: Whopper Detour (Case Study) (Best Burger Ads) - YouTube. Budding. 1.48K subscribers. Subscribed. 0. No views 1 minute ago. https://buddingcreative.com/ 👈 Learn more about become...
15 de abr. de 2024 · En esta edición del festival, "The Whopper Detour", de FCB Nueva York para Burger King, ha sido la idea más reconocida del año con un total de 3 Grand Prix en las categorías Mobile, Titanium y Direct. Estos son todos los Grand Prix de Cannes Lions 2019: Film y Film Craft.
Hace 5 días · Burger King's "Whopper Detour" campaign made headlines in 2018 for its ingenious use of geofencing technology to drive foot traffic to its restaurants. The campaign offered customers a one-cent...
Hace 18 horas · Using geofencing around all 14,000 McDonald‘s locations in the US, the "Whopper Detour" promotion unlocked the 1 cent deal for anyone within a 600-foot radius of the Golden Arches. Once customers placed their 1 cent mobile order, the app navigated them away from McDonald‘s to the nearest Burger King to pick it up.
2 de may. de 2024 · For example, Whopper Heist campaign that was inspired by the Spanish TV series Money Heist, Burger King and Netflix came together to encourage people to become robbers themselves by stealing burgers. Or “Whopper Detour” campaign, once the 1¢ Whopper sandwich order is placed, the user will be ‘detoured’ away from McDonald’s ...
25 de abr. de 2024 · Un ejemplo es el “Whopper Detour” de Burger King, "increíblemente creativo", apuntan, pero con un verdadero propósito comercial subyacente: impulsar descargas y pedidos a través de una aplicación.
2 de may. de 2024 · Burger King’s “Whopper Detour” campaign not only demonstrated creativity but also showed how technology can be harnessed to drive customer engagement, foot traffic, and sales in the fiercely competitive fast-food industry.
