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Alfred Nu Steele (April 24, 1901 – April 19, 1959) was an American soft drink businessman most known for being the president and later chairman of the board of Pepsi-Cola Company from 1950 until his sudden death in 1959.
Alfred Nu Steele (Nashville, Tennessee; 24 de abril de 1900 - Nueva York; 19 de abril de 1959), fue un hombre de negocios estadounidense famoso por ser director ejecutivo de Pepsi. Vida y carrera. Se graduó en la Universidad del Noroeste de Illinois en 1923, donde jugó al fútbol y se convirtió en ejecutivo de publicidad.
In 1950 Alfred N. Steele (1901–59), a former vice president of the Coca-Cola Company and the husband of actress Joan Crawford, became chief executive officer. His emphasis on giant advertising campaigns and sales promotions increased Pepsi-Cola’s net earnings 11-fold during the 1950s and made it the chief…
Learn how Steele transformed Pepsi from a struggling competitor to Coca-Cola into a successful soft drink company in the 1950s. Find out his background, achievements, and challenges as a 20th century business leader.
15 de mar. de 2023 · Joan Crawford, a Hollywood star, married Pepsi executive Alfred Steele in 1955 after a long career and a lonely life. They traveled the world, renovated an apartment, and were "so happy" until Alfred died in 1959.
Entering the 1950s, Pepsi-Cola’s chief helmsman was Alfred Steele, a seasoned executive poached from the venerable Coca-Cola Company itself.
5 de mar. de 2017 · Chandler's biography reports that Steele first worked for Coca-Cola before moving over to Pepsi-Cola, where he eventually became chairman of the board.
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