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  2. www.merca20.com › campana-destacada-the-whopper-detour-uno-de-los-trolleos-masThe Whopper Detour, uno de los trolleos más grandes de Burger...

    14 de jul. de 2020 · The Whopper Detour: Usando la grandeza de la competencia para vender hamburguesas. Para el surgimiento de la campaña destaca que Burger King tuvo que trabajar con la participación que tiene en el...

  3. www.youtube.com › watchBurger King Whopper Detour Campaign - YouTube

    4 de dic. de 2018 · About Press Copyright Contact us Creators Advertise Developers Terms Privacy Policy & Safety How YouTube works Test new features NFL Sunday Ticket Press Copyright ...

  4. www.marketingdive.com › news › burger-king-whopper-detour-mobile-marketer-awardsCampaign of the Year: Burger King's 'Whopper Detour' - Marketing...

    9 de dic. de 2019 · Campaign of the Year: Burger King’s ‘Whopper Detour’. A geoconquesting stunt blended a heavy dose of technology with a creative concept to drive 1.5 million downloads of the burger chain’s app. Published Dec. 9, 2019. Natalie Koltun Editor. Burger King.

  5. www.adweek.com › brand-marketing › the-inside-story-of-the-burger-king-campaignThe Inside Story of the Burger King Campaign That Changed the ......

    Global CMO Fernando Machado shares the long road to Whopper Detour and its 37:1 ROI. FCB New York's Whopper Detour was a year in the making and redefined the potential of a creative...

  6. www.marketersbyadlatina.com › articulo › 7335-“whopper-detour”-de-burger-king-gano-el“Whopper Detour”, de Burger King, ganó el Gran Effie Estados ...

    5 de oct. de 2020 · MARKETING 05.10.2020 | ESTADOS UNIDOS | OTRO LOGRO PARA EL EQUIPO DE FERNANDO MACHADO. “Whopper Detour”, que había sido la gran ganadora en Cannes Lions el año pasado, ayudó a la app de Burger King a alcanzar el número uno en las tiendas de iOS y Android.

  7. Imágenes

    • Burger King Whopper Detour campaign | Campaigns of the world
    • Burger King Whopper Detour campaign | Campaigns of the world
    • FCB New York Launches 'Whopper Detour' for Burger King - IPG
    • WARC Rankings Creative 100: Burger Kings "The Whopper Detour" ist die ...

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  8. www.youtube.com › watchBurger King | The Whopper Detour (Español) (Case Study)

    2 de jun. de 2020 · Agencia | FCB, New YorkSíguenos en:Facebook: https://www.facebook.com/PeruAdvertisingInstagram: https://www.instagram.com/peruadverting

  9. www.cbc.ca › radio › undertheinfluenceBurger King found a way to offer Whoppers at McDonald's

    16 de jun. de 2022 · The idea was dubbed "The Whopper Detour." Burger King offered a one-cent Whopper to people who downloaded their app. But here's the kicker — that offer was only valid when a customer was in...

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