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Yves Saint Laurent logo history: Through the years. As mentioned above, the Yves Saint Laurent logo remained relatively consistent for the majority of the company’s life. The famous YSL logo was produced by a well-known designer, using the name “Cassandre”.
In 1961, Yves Saint Laurent and Pierre Bergé asked the graphic designer Cassandre to design the house’s logo. Born to French parents in Ukraine, Adolphe Jean Marie Mouron, who adopted the pseudonym Cassandre, was one of the world’s greatest graphic designers during the interwar period.
13 de ago. de 2023 · At its inception, the original logo featured a captivating monochrome composition. Distinctly, it married a wordmark with an emblem, thoughtfully crafted from the three letters representing the essence of the designer's identity: YSL. This emblem, now one of the most recognizable fashion symbols globally, showcases intertwined ...
History. Logo of YSL 1962–2012. Logo of Saint Laurent Paris since 2012. Yves Saint Laurent dress (A/W 1981) inspired by Matisse's La Blouse Roumaine (1940) The eponymous brand was established in 1962 by designer Yves Saint Laurent and his partner, Pierre Bergé. The brand's logos were designed in 1963 by A. M. Cassandre. [7]
24 de abr. de 2024 · YSL got its first logo about a year after starting the business. Its author was the designer Adolphe Jean-Marie Mouron, better known as Adolphe Mouron Cassandre. He was born in Ukraine, then moved to France and received an education in arts. The YSL trademark was one of the last works of Cassandre before he took his own life due to ...
25 de feb. de 2023 · La identidad actual de la marca incluye el logotipo simple de Saint Laurent en Helvetica y el monograma «YSL». Significado e historia Durante gran parte de su historia, la casa de moda fue reconocida por el logotipo diseñado en 1961 por el artista publicitario comercial ucraniano-francés Adolphe Mouron Cassandre, más conocido ...
27 de feb. de 2014 · The classic Yves Saint Laurent logo design is an outstanding piece of fashion history that completely sets itself apart from the fashion clichés that are dominated by the modern serifs of Didots and Bodonis - Giorgio Armani, Vogue, Harper’s Bazaar, Calvin Klein, Ralph Lauren; and the uppercase grotesques - Chanel, D&G, Louis ...
