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9 de dic. de 2022 · 'Marketing Fashion' is a practical guide to the fundamental principles of marketing and branding, from catwalk to price calculation, developing brand identity to creating a customer profile. It explains key theoretical concepts, and illustrates how they are applied within the global fashion and retail industry
Marketing Fashion is a practical guide to the fundamental principles of marketing and branding, from catwalk to price calculation, developing brand identity to creating a customer profile.
proceso de marketing que sigue una empresa de ventas por internet, en este caso una empresa ficticia.
13 de feb. de 2024 · Marketing Fashion: Strategy, Branding and Promotion. by. Harriet Posner; Henrik Kubel; Scott Williams. Publication date. 2015. Publisher. King Publishing, Laurence. Collection. inlibrary; printdisabled; internetarchivebooks.
The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. All tools in the modern...
Marketing Fashion, Second Edition is a practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. The book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.
A practical guide to the fundamental principles of marketing and branding, from creating a customer profile to developing a brand identity. This book explains key theoretical concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market.
