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As a top consulting firm, BCG helps clients with total transformation—driving complex change, enabling organizations to grow, and driving bottom-line impact.
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La Matriz BCG, o también denominada Matriz de Boston Consulting Group, es una herramienta en la gestión estratégica de la empresa que se encarga de analizar el crecimiento y la cuota de los productos.
Boston Consulting Group (BCG) es una firma de consultoría estratégica global. BCG aconseja a clientes en los sectores privado, público y sin ánimo de lucro alrededor del mundo, incluyendo más de dos tercios de la lista Fortune 500.
Boston Consulting Group, Inc. (BCG) is an American global management consulting firm founded in 1963 and headquartered in Boston, Massachusetts. It is one of the Big Three (or MBB, the world's three largest management consulting firms by revenue) along with McKinsey & Company and Bain & Company.
La Matriz BCG es una herramienta analítica desarrollada por el Boston Consulting Group que sirve de guía para los líderes empresariales. Esta matriz, que evalúa el potencial de crecimiento del mercado y la participación de la empresa en ese mercado, ofrece una perspectiva única para gestionar carteras de negocios de manera eficiente.
Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. BCG was the pioneer in business...