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20 de mar. de 2024 · There are three types of diversification: concentric, horizontal, and conglomerate. In the concentric strategy, the business launches a similar product in the existing product line. In the horizontal strategy, the company launches an unrelated, new product in the product mix.
8 de mar. de 2020 · There are three types of diversification – Concentric, Horizontal, and Conglomerate. Through this article, let us discuss the Horizontal Diversification. Horizontal diversification includes providing new and unrelated products or services to an existing consumer.
10 de jul. de 2022 · Concentric diversification is a growth strategy that involves adding new products or services that are related to the company’s existing business. Horizontal diversification is a growth strategy that involves expanding the company’s business into new markets.
9 de jul. de 2022 · There are six established types of diversification strategies: Horizontal diversification; Vertical diversification; Concentric diversification; Conglomerate diversification; Defensive diversification; Offensive diversification
In particular, a distinction has been made in the literature between related (including horizontal, vertical and concentric types) and conglo merate diversification strategies. We also examine alternative indexes of the extent of corporate diversification.
A horizontal diversification strategy is a business expansion strategy that involves entering new and unrelated product or service lines at the same value chain level.
There are three types of diversification: concentric, horizontal, and conglomerate. Concentric diversification. This means that there is a technological similarity between the industries, which means that the firm is able to leverage its technical know-how to gain some advantage.
