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The league among all leagues. Anunciante: Liga contra el Cáncer; Producto: Liga Contra el Cáncer; Agencia: VMLY&R Lima; País: Perú
This professional campaign titled 'The League Among all Leagues' was published in Peru in August, 2021. It was created for the brand: League against cancer, by ad agency: WPP. This Digital medium campaign is related to the Public Interest industry and contains 1 media asset.
So, we did what happens in any league, we convinced a famous football player to place a story claiming that he was about to change to a new LEAGUE in Perú. After the media talked about it, he told everyone that he was going to play for the LEAGUE Against Cancer.
The League Among All Leagues. The League Against Cancer, came to us with a problem, last years lockdown put them almost on bankruptcy. They needed exposure and everyone to talk about their National Fundraising which was going to be fully digital since they can't go out to the streets.
The League Among All Leagues. Anunciante: Liga Contra el Cáncer Marca: Liga Contra el Cáncer - The League Among All Leagues Producto: Acción Liga Contra el Cáncer Agencia de Publicidad: VMLY&R Lima CEO: Eduardo Grisolle Director General Creativo: Tin Sánchez (ECD) Director Creativo: Eduardo Meza / Carlos Fernández Director Cuentas: Directora de Cuentas: Anna Achata // Directora de ...
We asked a famous Peruvian football player, André Carrillo, player of the national team and Champion of the Arab League, to place a story where he claimed that he was getting ready for a new league in Perú.
16 de dic. de 2021 · So the brand did what happens in any league - convince a famous football player to place a story claiming that he was about to change to a new league in Peru. After the media talked about it, he told everyone that he was going to play for the League Against Cancer.
