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Muscle Surprise allows you to uncover all the secrets behind Terry’s powerful body. The interactive experience includes nearly 200 original scenes, sweated together in a matter of weeks by MediaMonks and the crazy minds of Wieden+Kennedy Portland.
Observe how Old Spice used Youtube to direct you to an interactive website we built called musclesurprise.com. Good observation. Get to a computer now! Hear the workout anthem here: soundcloud.com/realoldspicewe... Old Spice, Muscle Surprise, Terry Crews musclesurprise.com (MediaMonks)Credits: Client: Old Spice Agency: Wieden+Kennedy Portland
A fully interactive, website extravaganza featuring Crews crashing into a bathroom on an Old Spice rocket and promoting the brand’s powerful smelling body spray and body wash. In over 40 minutes of video people could explore every inch of Terry’s p-p-p-powerful chest and meet all the mini-Terries going through their mini-adventures.
Watch how Old Spice turns a boring day at the beach into a muscle surprise with its amazing body wash. This hilarious ad will make you laugh and want to try Old Spice for yourself.
Watch how Old Spice transforms a regular guy into a muscular surprise with its amazing products. This hilarious and creative video will make you laugh and want to try Old Spice yourself. Don't ...
A fully interactive website extravaganze featuring Crews crashing into a bathroom on an Old Spice rocket and promoting the brand’s powerful smelling body spray…
Old Spice: Muscle Surprise | Interactive Film | Case Video. Awards: FWA, Lovie Award. A fully interactive, website extravaganza featuring Crews crashing into a bathroom on an Old Spice rocket and promoting the brand’s powerful smelling body spray and body wash.