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15 de nov. de 2014 · Paula Scher The Public Theater, 95-96 Season 1995. Not on view. Scher's groundbreaking identity and graphic campaign for New York's Public Theater set a new bar for typography of the 1990s.
The mid-nineteenth century Renaissance Revival building has served as The Public's home since the theater moved into the former Astor Library in 1966 when Joseph Papp, The Public’s founder, saved the building from demolition.
30 de nov. de 2020 · La relación entre el The Public Theatre de Nueva York y la diseñadora Paula Scher surgió hace más de 25 años cuando en los mediados de los 90 la socia de Pentagram diseñó una identidad visual que marcaría un antes y un después en el ámbito de las instituciones culturales.
Since 1994, Pentagram’s Paula Scher has been collaborating with The Public Theater in New York on a remarkable body of graphic design that has influenced much of the branding created for theatrical promotion and for cultural institutions in general.
For the first time in a quarter century, Paula Scher’s typographic posters for Shakespeare in the Park, the annual free performances presented by the Public Theater, went missing from the streets and subways of New York when the 2020 festival was cancelled due to Covid-19.
Paula Scher 's groundbreaking identity and graphic campaign for New York's Public Theater set a new bar for typography in the 90s.
27 de jul. de 2020 · A documentary on Scher and her work can be seen in the Netflix series “Abstract: The Art of Design.”. In her interview with Julia, Paula talks about being in a place where one can allow mistakes to happen, advising those just starting their careers to pick a place to work where they can truly learn.
