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Global Communication: Theories, Stakeholders, and Trends. Thomas L. McPhail. Allyn and Bacon, 2002 - Language Arts & Disciplines - 272 pages. This ground-breaking book portrays international communication from differing perspectives by examining a number of major trends, stakeholders, and global activities emerging in the communication field.
Welcome to the companion site for Global Communication: Theories, Stakeholders, and Trends, 4th Edition, by Thomas L. McPhail. This website gives you access to the rich tools and resources available for this text. On this website, you will find the following resources available for download: Instructor’s Manual; Test banks for each chapter
Información del libro. Global Communication is the most definitive text on multi-national communication and media conglomerates, exploring how global media, particularly CNN, the BBC, Euronews, and Al Jazeera, influence audiences and policy makers alike. Includes four completely new chapters on Asian media, Euromedia, the Middle East, and ...
Thomas L. McPhail, Steven Phipps. Discusses the players, theories, and trends that affect how the world communicates and gets their information. This book is a definitive text on multinational communication and media conglomerates, exploring how global media influences both audiences and policy makers around the world.
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1 de sept. de 2005 · Global Communication by Thomas L. McPhail, September 1, 2005, Blackwell Publishing Limited edition, Hardcover in English - 2 edition
Global Communication: Theories, Stakeholders, and Trends, 5th Edition is intended as an upper-level, undergraduate text for students in courses on International/Global Communication, Global Media/Journalism, and Media Systems in Journalism, Communications, or Media Studies Departments. Access to over 1 million titles for a fair monthly price.
