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Alfred Nu Steele (April 24, 1901 – April 19, 1959) was an American soft drink businessman most known for being the president and later chairman of the board of Pepsi-Cola Company from 1950 until his sudden death in 1959.
Alfred Nu Steele (Nashville, Tennessee; 24 de abril de 1900 - Nueva York; 19 de abril de 1959), fue un hombre de negocios estadounidense famoso por ser director ejecutivo de Pepsi. Vida y carrera. Se graduó en la Universidad del Noroeste de Illinois en 1923, donde jugó al fútbol y se convirtió en ejecutivo de publicidad.
Steele installed a more autonomous management structure, instituted an extensive advertising campaign that helped Pepsi grow out of its “poor man’s cola” image, and created a vending machine business for Pepsi.
In 1950 Alfred N. Steele (1901–59), a former vice president of the Coca-Cola Company and the husband of actress Joan Crawford, became chief executive officer. His emphasis on giant advertising campaigns and sales promotions increased Pepsi-Cola’s net earnings 11-fold during the 1950s and made it the chief…
25 de feb. de 2023 · Alfred Steele was a titan of the soft drink industry, and his contributions to Pepsi-Cola Company remain influential today. His life and career were marked by his immense talent, ambition, and determination, and his legacy is one that has endured for decades.
5 de mar. de 2017 · And, after Steele's death in 1959, Crawford used her business savvy to focus on her late-husband's company, according to a 1971 Movie World article, by Sara Murray.
15 de mar. de 2023 · On April 19, 1959, just a few days shy of her husband’s 58th birthday, Joan went to rouse Alfred for breakfast and discovered him dead from an apparent heart attack.
Entering the 1950s, Pepsi-Cola’s chief helmsman was Alfred Steele, a seasoned executive poached from the venerable Coca-Cola Company itself.
Alfred Steele was born on April 24, 1901 in Nashville, Tennessee, USA. He was married to Joan Crawford, Marjorie Garvey and Lillian Nelson. He died on April 19, 1959 in Manhattan, New York City, New York, USA.
Alfred Nu Steele, coñecido como Alfred Steele, nado en Nashville, Tennessee, o 24 de abril de 1900 e finado en Nova York o 19 de abril de 1959, foi un empresario estadounidense famoso por ser director executivo de Pepsi.
